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Dip & Doze

An end to end retention program for a premium home comforts brand

Transforming Homes
Into Havens Of Comfort
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<100

Creatives

Implemented

+3

Launches

Executed

+55%

Revenue

In 3 months

CLV

x1.6

Over 1 year

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A Delight To Work With

“Working with Dom and his team was just fantastic. They were incredibly detail oriented and really took the time to understand our goals, capture the essence of our brands and get to know our customers.

They not only brought strategic, on brand, fresh ideas, but also helped us with all of the backend during ESP migration. Highly recommend.”

Brand Manager

JENNIE BLAKE

THE REVIEW

A Fresh Retention Approach

OVERVIEW

With a reputation for having some of the best quality fabrics and home comforts on the market, Dip & Doze came to us wanting to improve how they engaged with their customer base.

 



After migrating them from Mailchimp to Klaviyo, we spent the next year creating 4 high level retention strategy plans, helped come up with over 10 new product offers, and added over 50 extra touch-points along their distinct customer journeys.

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Automations

THE DETAILS

Behavioural flows and personalised series to help nurture, convert and retain on autopilot

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PART 1

Pre-Purchase

Welcome and retargeting emails with heaps of product education and social proof - as hard goods with higher prices have longer nurturing timelines.

PART 2

Post-Purchase

Building relationships by creating targeted emails for returning customers and sending product specific up and cross sells to resolve pain points.
 

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Campaigns & Promos

Targeted campaigns and email funnels targeted to different segments of the lifecycle

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Let’s Brainstorm

Like what you see? Get in touch with us for a free 30 minute consultation

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